DOM ticks up, conversion rates hold, and new data lands on marketing velocity, Section 8 acceptance, and showing lead times from Jul–Sep 2025.
79% of property managers reported a slowdown vs. last summer, but lead and conversion volume rebounded slightly in Q3. We also share new analysis on how quickly listings lose momentum and where Section 8 actually moves the needle.
Accepting Section 8 has no measurable impact on leasing speed. Properties that accepted vouchers leased just as fast as those that didn’t. Accepting vouchers isn't a shortcut to faster leasing.
Pricing right the first time drives 40% more early leads. Listings priced correctly from day one leased 11 days faster and captured the majority of their leads in the first week.
Showings scheduled more than 3 days out rarely happen. The average self-guided showing was booked just 16 hours in advance.
